Setting up a Mailchimp Signup Form

Requires Pro Standard or higher

  1. Click Add Element

  2. Click Form to create a new Form element.

  3. Set Type to Signup, then Via Mailchimp.

  4. Enter your Mailchimp API Key, which can be found by following these instructions.

  5. Enter your Mailchimp Audience ID, which can be found by following these instructions. Note that your audience's ID is not the same as its name and should instead resemble a string of random letters and numbers (eg. fd893cfb0).

  6. (Optional) Check Require double opt-in to send visitors an opt-in confirmation email.

  7. (Optional) Click the Fields tab and rename or toggle the form's fields. Note that some fields may require you to add additional text fields to your Mailchimp audience.

  8. (Optional) Click the Button tab and change the form's submit button Label.

  9. (Optional) Check Collect UTM parameters to automatically include all detected UTM parameters as text fields. The following fields will be populated if detected: UTM_SOURCE, UTM_MEDIUM, UTM_CAMPAIGN, UTM_TERM, and UTM_CONTENT.

  10. (Optional) Add text fields for SITE_URL, SITE_TITLE and SITE_FORM to your Mailchimp audience to automatically record the site URL, title and unique form ID with each signup.

  11. You're done! The site should now have a fully functional Mailchimp signup form.